My 3 Simple Plain-Text Email Principles Are Proven To Add Up To 50% More Email Sales To Your E-Com Business Every Month
And These Emails Are Ready in 24 Hours, Not 2 Weeks!
In just 30 days my luxury clothing client went from...
To a mighty...
To understand how... let's rewind 6 months.
It's November 2024.
I start working with this luxury clothing brand, see?
And they just broke up with their old, slow and awfully expensive email marketing agency.
They kept having problems like:
❌Founder wasted 10 hours each week going back and forth on design changes.
❌Promos would get delayed 2-3 weeks, missing key selling dates.
And to top it all off...
❌While they were stuck in design reviews, competitors sent 5 emails that week and and raked in the dough!
Now BFCM is around the corner...
and they got nothing planned.
Ouch!
I get a message - "Can you help us recycle the 2 emails we did for BFCM last year? Thank you."
"I can do you one better." - I say.
✅ No fancy designs.
✅ No complex templates.
✅ No 2-Week turnover time.
✅✅ And I promise my text-only emails will make DOUBLE what your designs earn.
"Alright! Let's see it." - They agree.
So I get to it.
And in 48h I have 11 text-based emails ready.
My emails get approved.
I schedule them out...
And in 30 days the store owner makes $50,917.78 more from just 11 text-based emails!
All I did was write story-based emails around:
- their founder
- their vision
- how they bootstrapped the biz
- and what the product represents (the transformation of the buyer)
Plus these emails had NO DISCOUNTS!
I couldn't believe how well it worked.
I mean, we're not even displaying the product in these emails!
And yet my client was earning $2,000 - $8,000 per send on a $50,000 per month store!
Next thing I know I'm working with a fitness brand where I apply these same principles (only focusing on the topic points above) and we increase email-attributed revenue by 50% just by sending 15 additional text-based emails in one month ($67,000 in additional revenue).
"But will it work for me???" - You ask.
"Yes." - I say.
Because the brand doesn't matter. It's just basic human psychology at work. ;)
Get My Plain-Text Profit Playbook That Shows You:
✅ How I helped a supplement brand generate $157K from just 16 simple emails - and the exact examples
✅ The "Frequency Secret" that lets you send daily emails while keeping your list happy and engaged (proven by my 50-82% open rates)
✅ My framework for writing story-based emails that convert at 300% higher than the typical 0.01% design-email rate
✅ How to create high-converting plain-text emails in 24 hours that outperform design-based campaigns taking 2 weeks
✅ The exact content types that sell without discounts - including my highest-converting story frameworks
P.S. I send emails every day and SELL in every single one of them.
Don't SUB if you prefer TikTok brainrot.
We respect your privacy. Unsubscribe at any time.
Hey, I'm Jacob.
I was born and raised in Croatia.
I've been writing for businesses from the comfort of my home for some 6 years now.
My primary focus these days is making my clients more money from email.
I'm big on meditation and mindfulness and I love me some singleplayer games (Halo, Alan Wake)
and sci-fi books (The Three Body Problem).
When you subscribe you'll receive emails about stuff I'm learning that day
and some hints on how you can do it yourself.
The emails will be entertaining.
Please try to enjoy each email equally.
Cheers,
Jacob
Mars Copywriting j.d.o.o © 2025